Lerato Linah Phakoe

Lerato Linah Phakoe is a published author of three books. She was born on April 2003, in Pretoria. Lerato started writing at the age of 12. However, she got to publish her first book at the age of 17, while she was in grade 11. She has been honored with the African Honoree Award 2021, under the empowerment category. Came in as a runner-up for the Vita Basadi Award, "Gauteng Provisional Legislature," 2022 under the outstanding creative category., And the MIA creative and literature, under the best-arranged book 2022 category. Throughout her art of writing, she aims to spread motivation, courage, and hope to the entire world. She's the founder of Vivield Blazon Marketing Agency and Teaches A Child To Read Program NGO (non-profit organization). Which is initiated to donate books, sanitary towels, etc.

Lerato switched to business because she has the desire to help writers and other artists to overcome the challenges that they might be encountering when marketing their crafts. Lerato is notifying people who just started their own business that making mistakes and wrong decisions it's not a bad start to growing big, the wrong move is when you don't learn from them. Lerato is courageous and focused, she handles fear and doubts differently. She characterizes herself that she's bigger and brave than her fears. She pipes up running a company like a scary move on its own, so she is not affected by fear.

Lerato is a first years student at the North West University, Potchefstroom campus. She's studying for a bachelor of education in the senior phase, and further education training teaching engineering graphics and design.
Lerato has a tremendous concept for five to ten years to come. She would like to see her company grow up with its own offices and branches in different countries." My main ambition is to work with different artists around the entire world." she added.

Lerato brings to light that her business looks different compared to when she first started. At first, they didn't handle their work fully professionally; because she had a fear of running the company at her age. Currently, they operate without any fear, they are more professional and they deliver exceptional work.
Lerato set her business apart from others in her industry because her company has given birth to young creative minds. Hence their tagline reads as follows, "empowered minds," they are a team that is full of ideas. Hence they always find ways to get more clients.
Lerato is a self-published author, whenever she had interviews on Television, and Radio platforms about her books, she would furthermore mention that she is running her marketing agency that is meant to help other authors as well. She used media platforms to market her business when it was brand new.

Lerato speaks up the hardest part of being an entrepreneur is being consistent and keeping up with her social life.
Lerato lets out her favorite part of being an entrepreneur is doing what she loves. Mostly impacting other people's lives by making their dreams come true.
Lerato gives an account of qualities she is convinced every entrepreneur should possess are creative thinking skills, ambition, and leadership skills. Regardless entrepreneurs should have passion for the art of their work.
Lerato proclaims some of her biggest learning experiences in running a business; she has learned that "a successful company only makes it when you spend to earn." The main key is what you spend on for you to earn. She added.
Lerato is looking for a trustworthy person, hardworking, and ready to battle challenges when outsourcing or hiring.
Lerato speaks one's mind she will never compromise the reputation of her company.